Tuesday, December 20, 2005

BT's Vision on Digital Content Provision

British Telecom has published the following article on the decline of traditional media and the development of new digital content. They are expressing this vision while promoting their new line of service devoted to content provision. In 2001, BT started to work on the delivery of a Standard Delivery Platform (SDP). Their aim has been to 'enable the industry to standardise'. In June 2005, and after a long period of incubation, they decided to spin off the existing department a new entity co-owned by FT and NVP (New Venture Partners). This new entity is entitled iO and delivers special contents services to MVNO's. Their webpage is available at http://iogloballtd.com/iO-Home.html